We analyze the past, live in the present, and look forward to the future, with optimism and… pragmatism.

Interno Pragma

Our permanent exhibition space in Milan, a laboratory of ideas and connection, open for customers and suppliers.

Pragma • Live Talk

Live meetings with partners and trade marketing experts to explore new opportunities.


Our observers of point of sale materials and promotional incentive in the Italian market count an average of about 500 activations indexed each year.


We are members of Assoconcorsi, the first association of operators specialized in prize contests, which promotes the study and the analysis of the regulations in force in the sector.

Retail Institute Italy

We are members of the Retail Institute, the reference association for retail in Italy and a board member of the world’s largest retail association, The National Retail Federation.

Agorà 97

We support also through the devolutions of the prizes of our incentives to the non-profit organization Agorà 97, which manages social, health and educational services, oriented to the needs of people in conditions of marginality and social disadvantage, promoting human development, dignity and inclusion.